In 2023, Wataneya Group was born from a clear vision: to manufacture cookware and home essentials that Egypt's households truly deserve.
We started in Beni Suef with one production line, and in less than 3 years we operate 3 distinct brands. We are not traders — we are manufacturers. That makes all the difference.
We combine European technology, world-class quality standards, and Egyptian industrial pride. We make the product from scratch: steel cutting, forming, coating, finishing, quality control.
Manufacturing high-quality Egyptian cookware and home essentials at competitive prices, making quality accessible to every Egyptian home.
To become the leading Egyptian brand for cookware and home essentials, competing with imported products through superior quality and accessible pricing.
Transparency — Open factory, nothing to hide
Health — Safe, PFOA-free products for families
Quality — No compromise on standards
National Pride — Supporting Egypt's local industry
World-class standards
No import delays
Year-round competitive
On every product
Local industry support
How we grew, step by step
Production launch — MINOVA brand from Beni Suef factory
LAVINA & Linza brands launched, production lines expanded
Nationwide distribution expansion + WG trial launch
Digital transformation, e-commerce launch + Gulf export plans
Real stories from Egyptian kitchens
I've had a Lavina set for a year and the coating is like new. Unlike imported brands — faster delivery and better pricing.
I use Wataneya pots in my restaurant kitchen. Excellent heat tolerance and easy cleaning.
Bought a MINOVA set as a wedding gift for my daughter. Beautiful colors and truly worthwhile quality.
Shop our Made-in-Egypt products — certified warranty on every piece